INFLUENCER MARKETING
Select Influencers, KOLs, and Creators that align with the brand image. We assist in developing creative concepts and viral social media content to reach the target audience, boost credibility, and amplify the message organically.
The Concept of KOLs, KOCs
The emergence of KOLs and KOCs is gradually changing customers' mindsets in a positive direction. In a company's Marketing strategy, they are the "trump cards". Through meticulously designed and arranged posts, images, or videos on their personal pages, KOLs/KOCs subtly introduce the company's products or services to consumers.
KOL (Key Opinion Leader)
These are individuals who have profound influence in a specific field or aspect. They can be singers, actors, models, vloggers, streamers, hot moms, or speakers with a massive fanbase. Their statements and actions have the ability to strongly impact the thoughts and decisions of a group of fans.
KOC (Key Opinion Consumer)
This stands for Key Opinion Consumer – the key consumers. These are customers who have influence in the market, and their primary role is to directly test products and services, and then provide the most objective and professional reviews and evaluations.
Benefits
Outstanding Benefits of Advertising Through
KOLs/KOCs
Increase Brand Awareness
Expands coverage, helping to convey the brand message to customers in the most natural and relatable way.
Optimize Cost & Time
Compared to many other forms of media, KOL/KOC booking services yield high conversion rates, helping businesses significantly save on advertising costs and time.
Precise Targeting
The selection of KOLs and KOCs is highly flexible, allowing brands to directly zone in on and reach the exact target customer group the business is aiming for.
Elevate Competitive Position
The ability to position the brand in the market happens much faster, creating a distinct advantage over competitors.
Increase Brand Awareness
Expands coverage, helping to convey the brand message to customers in the most natural and relatable way.
Precise Targeting
The selection of KOLs and KOCs is highly flexible, allowing brands to directly zone in on and reach the exact target customer group the business is aiming for.
Optimize Cost & Time
Compared to many other forms of media, KOL/KOC booking services yield high conversion rates, helping businesses significantly save on advertising costs and time.
Elevate Competitive Position
The ability to position the brand in the market happens much faster, creating a distinct advantage over competitors.
Case Studies
Our Work
Other Services
SOCIAL MEDIA
Social strategy with authentic content and influencer management to increase brand awareness and drive conversions.
PR BOOKING
Top partner of leading Vietnamese publishers. Thousands of media placements with competitive discounts.
PERFORMANCE MARKETING
Data-driven campaigns across Meta, Google Ads, TikTok, and Programmatic networks with real-time ROI optimization.
SEO/SEM
AIO strategies for modern search. Optimize for multi-channel intent, AI Search, and keyword performance.
We're always happy to help!
If you have any other questions, don't hesitate to reach out.
Customer Service: 0977 920 919
Business: 0933 402 709
How do you select influencers for my brand?
We analyze influencers based on audience demographics, engagement rates, content quality, brand alignment, and authenticity. We prioritize genuine connections over follower count, ensuring influencers resonate with your target audience and share your brand values.
What platforms do you work with for influencer marketing?
We execute influencer campaigns across TikTok, Instagram, Facebook, YouTube, and emerging platforms. Platform selection depends on your target audience, campaign objectives, and content format that best showcases your product or service.
How do you measure influencer campaign success?
We track reach, engagement rate, click-through rate, conversions, cost per engagement (CPE), and brand sentiment. We use tracking links, promo codes, and analytics tools to attribute sales and measure ROI accurately.
What types of influencers do you work with?
We work with nano (1K-10K), micro (10K-100K), mid-tier (100K-500K), macro (500K-1M), and mega influencers (1M+). We recommend the tier based on your budget, goals, and whether you need broad reach or niche engagement.
How long does an influencer campaign take?
Campaign timelines vary. A single-post campaign can launch in 1-2 weeks, while comprehensive multi-influencer campaigns typically take 3-6 weeks from planning to execution. Long-term ambassador programs run for 3-12 months.
Do you handle content creation and approval?
Yes, we manage the entire process including creative briefs, content guidelines, review and approval workflows, and posting schedules. We ensure all content aligns with your brand while maintaining the influencer's authentic voice.
Get In Touch
Contact UNO Media for tailored marketing solutions that align with your brand goals
